Beijing Winter Olympics Theme Exhibition Appears at the 42nd Paris * * Tourism Professional Exhibition

Beijing Winter Olympics Theme Exhibition Appears at the 42nd Paris Tourism Professional Exhibition

Paris, October 6th (Xinhua) - The 42nd Paris Tourism Professional Exhibition, which lasted for 4 days, opened on the 5th at the Versailles Exhibition Center in Paris. The Chinese booth with the theme of the 2022 Beijing Winter Olympics, has received widespread attention from French tourism industry and the public.

The China booth is located in the Asia Pacific region of this exhibition, with the theme of the 2022 Beijing Winter Olympics, reflecting the overall open and eco-friendly spatial design style.

According to the China Tourism Office in Paris, this themed exhibition mainly promotes the Beijing Winter Olympics and the new face of Chinese cultural tourism to French tourists and the public through online and offline tourism recommendations, new media interaction, VR experience, and offline display of traditional Chinese cuisine.

The Chinese booth adopts live streaming format to enable French people to observe exhibitions on social media in the "cloud" end: invite operators engaged in characteristic tourism to China as live streaming guests to share online the emerging business formats of China's inbound tourism and vacation market; As a Chinese tourism consultant, a French internet celebrity anchor introduces the Beijing Winter Olympics, cultural tourism routes around Beijing, Chinese tourism products, and Trends, etc. The large screen of the Chinese booth plays live content in real-time, attracting many visitors to stop and watch.

The Chinese booth is also equipped with several online booths and cloud conference equipment to provide "cloud" exhibition opportunities for Chinese domestic tourism operators who are unable to participate in France due to the COVID-19, and facilitate their online business negotiations with French partners.

It is reported that this Paris Tourism Professional Exhibition aims to showcase new products, innovative services, and explore the future of the industry in the post pandemic era, attracting more than 200 national or regional tourism bureaus and over 1700 tourism brand related enterprises to participate offline. It is expected that approximately 34000 tourism professionals will participate in the exhibition.

Transferred from Xinhua Network